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Read more »Meta, Google and Local Services Ads that turn clicks into clients.

Owners, readers, hosts, young builders and press. Pick your lane.

Want the phone ringing from Meta, Google and local search? Local Klicks builds the whole system.
Work with Local Klicks
The SWOP Framework in 79 pages, co-written with Shawn Rider and Zackary Michael.
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A builder's take on local lead gen, straight from the ad account, for your stage or your show.
Book Sean
First business at 13. Turned down UVA and three other schools to build. Here is how that happened.
Read the story
Short and long bios, fast facts and a hi-res headshot, ready to publish.
Open the media kitI grew up in Winchester, Virginia, the oldest of four brothers. I started my first business at 13.
Before ads, I was behind a camera. I photographed 100+ Christian artists, including Phil Wickham and Lauren Daigle, from the front of the stage. That is where the whole story started.
I shot and cut "Step", a short film by Winchester filmmaker Kerri Lane Mariano.
On the mat: 4-year varsity, 3-year captain, Regional Champion, 3x State Qualifier and a State Placer. 32-5 with 21 pins at 165 my senior year at James Wood.
I got into UVA. I turned it down, and three other schools, to build Local Klicks full time.
Film and wrestling taught me the same lesson: the reps nobody sees decide the result.
Now I run those reps for local businesses. Meta, Google, Local Services Ads. Every single day.

Get the book
Local Klicks: Turn Clicks Into Clients and Dominate Your Local Market breaks local growth into the SWOP Framework. SEO, Website, Organic social and Paid advertising. Co-written with Shawn Rider and Zackary Michael. 79 pages, $9.99 in paperback.

My company
A Winchester agency that turns clicks into clients. I own it and run the ad accounts myself, across Meta, Google and Local Services Ads, for businesses that live and die by the phone ringing. Our office sits on the walking mall at 9 N Loudoun St.
$8M+ in client revenue generated for 120+ clients.
Work with Local Klicks
The proof
Agency stats as published by Local Klicks. Client wins as posted by Sean Hodel. Watch the client videos on localklicks.com
Press and achievements



Business Growth Plan, 1st place in the state of Virginia with Lincoln Hahn for James Wood DECA (2026). Qualified for DECA ICDC.
3x State Qualifier, 1x State Placer, 4-year varsity and 3-year captain at James Wood. 32-5 with 21 pins at 165 lb as a senior.
Named to the Winchester Star 2026 All-Area wrestling team.
The Winchester Star
June 17, 2026
Photo feature on Sean Hodel, owner of the Local Klicks digital marketing agency, working from the rooftop of the Bright Box building on the Loudoun Street Mall in downtown Winchester and connecting with clients by laptop and phone. Photo by Jeff Taylor.
Read it in the Winchester Star »The Winchester Star
2026
Named to the Winchester Star All-Area wrestling team after a 32-5 senior season with 21 pins at 165 lb.
The Winchester Star
February 5, 2026
Featured in the Winchester Star Athlete Spotlight during his senior wrestling season. Also shared on jwaa.org.
The Winchester Star
2025-26 season
Took the 165 lb title at the Willie Walters/Jaye Copp Tournament.
The Winchester Star
November 22, 2024
Covered for his camera and editing work on "Step", a short film by Winchester filmmaker Kerri Lane Mariano and a Women in Film competition entry.
Read it in the Winchester Star »
Speaking and podcasts
Local lead gen, the SWOP Framework and choosing the build over the campus. Real talk for business owners, marketers and students, from someone who runs the ad accounts himself.
September 15, 2026Hosted Local Klicks' first live event: a hiring workshop on finding key players, closed by giving away a free 90-day lead generation system to MG Minor Construction.
Book SeanRead the blog
Straight answers on local lead gen, written by Sean Hodel.
How to get more Google reviews for your dental practice: when to ask, how to make it one tap, and how to reply to reviews without breaking HIPAA.
Read more »Speed to lead is the cheapest win in local marketing. Sean Hodel on the five minute call, the text before it, and the follow-up week most businesses skip.
Read more »The campaign structure, instant form and follow-up rules Sean Hodel uses to turn Facebook and Instagram ads into booked jobs for local service businesses.
Read more »SEO, Website, Organic social and Paid advertising. Sean Hodel breaks down the SWOP Framework from the book Local Klicks and how the four channels feed each other.
Read more »What is next
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